EZ Texting Website

I worked for EZ Texting for 4 years and we went through a brand refresh during that time. I helped the Creative Director with redesigning the site so that it reflects our updated brand and worked better as a marketing site.

SKILLS

  • UX/UI

  • Illustration

  • Layout

  • Animation

PROGRAMS

  • Illustrator

  • Photoshop

  • After Effects

Homepage Redesign

Me, along with the Senior Graphic Designer and Creative Director worked on redesigning the entire website to better reflect the updated brand. We were given the wireframe for the homepage and we had to design each section. We showed off our designs and the Creative Director then picked the best ones for each section.

DEI Council Page

As a response to the George Floyd Protests, EZ Texting decided to take diversity and equality more seriously. They created the Diversity, Equality and Inclusion Council very soon after. Of course, it wouldn’t be complete without its own page in our site. I was assigned to create this page and unfortunately, because this was during the pandemic, I could not find images of our employees so I had to use illustrations and GIFs instead.

SEO Pages

EZ Texting has hundreds of SEO pages. They were, quite literally, walls of text. Our CMO wanted to redesign them for clarity and visual appeal. I was told to keep all the copy as any changes might affect our SEO. So, I divided them up into sections and added illustrations, product screenshots, and GIFs to make the copy more digestible for the average user.

Next

EZ Texting One-Sheets